Why Stock Picking Might Outperform ETFs in the Next 12 Months

Why Stock Picking Might Outperform ETFs in the Next 12 Months

For much of the past decade, investors were told: “Don’t bother picking stocks—just buy the index.” Passive ETFs and mutual funds won the spotlight thanks to their low costs, diversification, and simplicity.

But the setup for the next year looks very different. Dispersion is widening, leadership is rotating, and macro shifts are creating cracks in broad benchmarks. For disciplined advisors and investors, this could finally be a stock picker’s market again.

  1. Leadership Is Broadening Beyond Mega-Caps

For years, a small group of companies—the so-called “Magnificent 7”—carried index performance. If you owned the S&P 500, most of your return was coming from Apple, Microsoft, Amazon, Nvidia, Meta, Tesla, and Alphabet.

That kind of narrow leadership works great for passive investors if those companies keep delivering. But when just a handful of names drive the index, it leaves investors exposed to concentrated risks.

Now, signs are emerging that the baton is being passed to mid-caps, cyclicals, financials, and under-owned sectors. As more companies participate in the rally, dispersion of returns naturally rises. This is the environment where active stock selection can add real value.

  1. Dispersion Creates Opportunity

Dispersion means the gap between winners and losers is widening. In an environment where everything moves together, stock picking adds little. But when some stocks rally 40% while others sink 20%, the ability to overweight winners and avoid losers is critical.

Advisors who understand fundamentals—balance sheets, cash flow quality, pricing power, management discipline—are well positioned to separate long-term compounders from companies set to stumble. Passive vehicles can’t make those choices. They own the good, the bad, and everything in between.

  1. Macro Shifts Are Amplifying Stock-Specific Risks

We’re in a macro backdrop where interest rates, inflation expectations, and monetary policy are in flux. A cooling inflation trend and anticipated rate cuts could boost companies that are more rate-sensitive, while leaving heavily indebted or structurally challenged firms behind.

Add in trade tensions, shifting global supply chains, and the energy transition, and you have a landscape where stock-by-stock fundamentals matter more than ever. Passive funds simply don’t discriminate—they allocate capital based on index weight, not merit.

  1. Active Products Are Evolving

Another tailwind for stock pickers is the rise of active ETFs and other low-cost, rules-based strategies that blend the benefits of selectivity with transparency and efficiency. These products show that investors are seeking more than “just the market.”

Advisors can now harness active stock selection without the high fees and lack of liquidity that plagued traditional active mutual funds. That makes it easier to implement conviction-driven ideas while still keeping client costs reasonable.

  1. Passive Fatigue Is Setting In

Some investors are growing frustrated with “average” results. Passive investing guarantees you the market return—no more, no less. That’s fine in broad bull markets, but when volatility spikes or leadership narrows, those averages look less attractive.

Meanwhile, index funds are increasingly concentrated in mega-caps. If one or two of those names falter, index investors feel it directly. Active managers, or disciplined individual investors, have the option to sidestep those risks.

  1. The Psychology of Investing

Finally, there’s a psychological angle. Passive investing can leave clients feeling disengaged, like passengers on autopilot. Active stock selection—done thoughtfully—keeps them invested in the narrative of businesses, leadership, and long-term growth stories. That engagement can strengthen trust between advisors and their clients, especially when volatility tests patience.

The Bottom Line

Passive strategies still have their place—especially as a low-cost core. But over the next 12 months, conditions are shaping up in a way that favors selectivity. Dispersion is increasing, macro trends are reshuffling winners and losers, and active approaches have more tools than ever before.

For financial advisors, this is a moment to consider tilting more toward stock picking. Done well, it could mean the difference between riding the market and beating it.

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